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How to Rank on Google – In Three Steps

Road up to a beautiful city in the sky

How Ranking on Google Works – As of November 2016 Google is always changing the rules. Everything used before 2012 will get your site removed from the search results. The following four years have seen some major changes, too. I have tried to make the explanation below clear, contact me for a free consultation to get…

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WordPress Explained through Metaphors

Wordpress logo

Are you struggling to understand what WordPress is? Sometimes direct definitions are worthless when you are starting at the beginning. Here’s an example from my real life. Recently I put a learning app on my 8 year old son’s 7 inch Nook tablet. Words rained down and he had to choose which was a noun,…

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Social Media for Small Business Explained

on the air vintage microphone in front of blue curtain

Why you should care about being Social – from day 1 of your new site Sends a signal of trust to search engines AND users. Is an allowed place to build your own backlinks, and could get you more backlinks from shares. Can, when done correctly, be a place generating sales. As an SEO professional…

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Solving the Not Provided and No More Keywords Dilemma

white light switch on black wall

(Not Provided) means No More Keywords… Almost First, let us look at what (not provided) means. If you do go into Google Analytics and you look at the words people use to get to your site (these are called keywords) you will see that a huge percentage of them are labeled (not provided). This percentage…

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Responsive Web Design

Responsive-Web-Design

What is Responsive Web Design? Responsive web design is a way of making your website’s design layout respond to the window size of the user.  As the window gets smaller the content shifts around.  This makes the website friendly for smartphone users and tablets. The only other option is to have two websites or three websites.…

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SEO Resource List of Articles

gears and cogs

Everyone who is concerned about getting ranked well can use a SEO resource list of relevant articles. When I first started out I read everything.  Don’t.  It’s a waste of time and it is confusing.  If the article is several years old you can’t trust what it’s telling you. SEO changes as the search engines…

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SEO Terms You need to Know

tiny dictionary in hand

Common SEO Terms and Their Definitions Here!   Understand basic SEO Terms first before diving in. SEO is full of industry created jargon. It is intimidating and overwhelming to be presented with sentences full of SEO terms you don’t know. If you are diy (do it yourself) then these terms come up slowly as you realize…

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Why are Backlinks such a Big Deal?

links in a chain

Backlinks are the hardest part of SEO. What are Backlinks, Really? They are links from other sites that point back at a page on your site.  Links from relevant sites with high PageRank help you get higher PageRank (it’s one word and named after Larry Page) .  PageRank is a Google invention to determine how popular…

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What are Keywords?

key-to-success

What are Keywords? They are the center of everything. Keywords are the exact phrase that users will put into the search engine to find a page on a site. This is the same specific phrase you must build throughout your page. Before writing your content decide the ONE thing that page is going to be about.…

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What is SEO?

SEO strategy

What is SEO, really? SEO stands for Search Engine Optimization. Good SEO on a good site means free traffic of likely buyers. The goal of SEO is to make your site easy for people, and therefore search engines, to understand. It is about clear structure and good content. It is about value, too. The best…

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